Blocc Party

This poster was created as a teaser for Blocc Party 2 with the main objective of grabbing attention and prompting potential attendees to save the date. The goal was to visually capture the energy and atmosphere of a block party while staying true to the brand's underground identity.
To build that aesthetic I selected a dynamic image featuring large speakers and young people mid-celebration evoking the raw spirit of a street-level party. I integrated the brand’s logos directly onto the speaker screens blending them into the environment. From there I experimented with noise filters displacements and overlays to achieve a VHS-style texture that felt nostalgic yet bold.
Bright oranges and purples were used throughout to heighten the visual energy while hinting at the event’s vibrant tone. I then created a custom type treatment by distorting each character individually and applying bevel and emboss effects to achieve a chrome-like 3D appearance with a glitchy edge. This tied in cohesively with the overall aesthetic giving the teaser poster a bold memorable look.